In the fast-paced world of quick commerce, ensuring seamless mid-mile logistics is crucial. Delays, fluctuating demand, and high costs can hinder efficiency, impacting both businesses and customers. OORJAA, a technology-enabled logistics service provider, recently helped a quick commerce client overcome these challenges with its intelligent, data-driven solutions.
The Challenges in Mid-Mile Logistics of Quick Commerce
Quick commerce companies operate in a high-demand, time-sensitive environment. Our client faced multiple pain points that required immediate attention:
Fluctuating Demand: Daily, weekly, and store-specific variations made route planning and resource allocation unpredictable.
Scheduled Deliveries: Deliveries had to be completed within a strict three-hour window, increasing the pressure on logistics.
High Logistics Costs: Factors like demand fluctuations, route complexity, and vehicle restrictions drove up operational costs.
Vehicle Restrictions: The location of dark stores often limited the entry and movement of certain vehicles, further complicating logistics planning.
How OORJAA Solved the Problem :
At OORJAA, we leveraged our advanced technology to streamline operations and enhance efficiency. Our integrated approach included:
Optimus: Intelligent Routing System – We optimized delivery sequences, route planning, and vehicle selection, reducing travel time and costs.
Driver Application – A dedicated app enabled real-time tracking, trip assignment, and seamless delivery monitoring.
Data-Driven Resource Allocation – Our analytics-driven approach adjusted fleet and manpower deployment based on real-time demand trends.
Fleet Management – Improved vehicle utilization strategies, such as the milk-run model, allowed for multiple trips with better efficiency.
The Impact of OORJAA’s Solutions
There was a steady decline in cost per product over the months, highlighting the impact of various operational optimizations at different phases.
Initial Phase (Cost Plus & Trip Visibility): Costs remained high as traditional pricing models were used, with trip visibility providing initial tracking improvements.
Optimization Phase (Intelligent Routing Rollout): The introduction of intelligent routing significantly reduced costs by improving route planning, vehicle selection, and delivery efficiency.
Efficiency Enhancement (Multi-Run & Cross Utilization): Advanced fleet management strategies, such as multi-run deliveries and cross-utilization of resources, further streamlined operations and maximized asset usage.
Stabilization Phase (Sustained Efficiency): Costs leveled out, maintaining a lower and more optimized operational baseline compared to the starting point, ensuring long-term sustainability.
With our tech-enabled logistics solutions, the client achieved:
40% Reduction in Cost Per Product – Optimized routing and fleet utilization cut down costs significantly.
95% On-Time Delivery Rate – Real-time tracking and intelligent planning ensured timely deliveries.
Sustained Operational Efficiency – The system’s adaptability helped the client maintain consistency and scale their operations seamlessly.
Transform Your Logistics with OORJAA
If your business is looking to enhance logistics efficiency, reduce costs, and improve delivery timelines, OORJAA’s smart solutions can help. With intelligent routing, real-time visibility, and seamless fleet management, we ensure optimized operations tailored to your needs.
